We Can’t Believe This Simple Social Experiment Ad Can Make Us Emotional

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This is a campaign ad made by Prudential Singapore to see whether you can improve your relationship by looking at someone you love for 4 minutes.

They conducted a “social experiment” video to see if simply looking at someone for four quiet, uninterrupted minutes could create a sense of closeness and empathy.

See how Singaporeans reacted when they tried this touching and inspirational experience.

Video by Youtuber: Prudential SG